About FLOW

Everyone’s experience of myeloma is different

Through FLOW, we’re here to provide the right support at the right time, ensuring no one faces myeloma alone. We’re here through better times and more challenging times, for everyone, every day.

What is FLOW?

FLOW is a set of four principles shaped by the experiences of people affected by myeloma. They provide a foundation for how Myeloma UK develops support, information and services. As we continue to learn from our community, FLOW will help guide new resources, services and ways of supporting people.

F

Focus on the Present

Staying grounded and coping with uncertainty

L

Live What Matters Most

Focusing on the people, activities and goals that matter most

O

Open to Change

Building confidence to adapt to the changes that myeloma can bring

W

Wellbeing Through Small Steps

Supporting through self-care, connection and positive action

Why is this needed?

Thanks to advances in treatment and care, more people are living longer with myeloma than ever before. But it also means people’s support needs are changing and we know every experience is different.

And because myeloma is unpredictable, the support someone needs today may be very different from what they need next month or next year. There are also more people living with related conditions such as MGUS, smouldering myeloma or AL amyloidosis, facing similar challenges and uncertainty about the future.

That’s why we’ve developed FLOW. FLOW is a framework that will guide how we design and deliver support in the future, helping people access the right support at the right time.

How was FLOW developed?

Through our work with the myeloma community, we’ve heard how important it is to have support that reflects these changing experiences. People have told us they need help not only with understanding their condition and treatment, but also with coping with uncertainty, adapting to change, maintaining wellbeing and focusing on what matters most to them.

FLOW was developed in response to these insights. The principles are informed by Acceptance and Commitment Therapy (ACT), an evidence-based approach that focuses on building psychological flexibility. This means developing skills that can help people respond to difficult feelings and situations in ways that support their wellbeing and help them live according to what matters most to them.

FLOW takes inspiration from these ideas and translates them into practical principles that can inform the support Myeloma UK provides. They help us consider how we can better support people to stay present, adapt to change, focus on their values and take practical steps to support their wellbeing.

We know that the nature of myeloma means that the support someone needs today could be very different to the support they need tomorrow, next week or next year.

How we’re putting FLOW into practice

We’re embedding these principles across the support and information we already provide while using them to shape new tools. By using the FLOW principles, we aim to make our support more responsive to the changing emotional and practical needs of the myeloma community.

Embedding FLOW across our support services

You’ll see the FLOW principles reflected across our support offer, including the information we provide and resources we develop. The aim is to help people affected by myeloma find the right support at the right time, knowing this might change day to day.

Developing new tools and resources

We’re creating new resources informed by FLOW, including tools to help people have better conversations and manage their physical and emotional wellbeing. These will be designed to help people navigate uncertainty, adapt to change and take manageable steps to support their wellbeing.

Making support easier to access

We’re improving the ways people find information and support. This includes developing better ways of finding information on our website, so people can go straight to the knowledge or get the support they need more easily.

Increasing our focus on emotional wellbeing

Living with myeloma or a related condition can have a significant emotional impact. Guided by the FLOW principles, we’ll continue to expand our wellbeing support to help people manage uncertainty, build confidence, and live well alongside the challenges they may experience.

Continuing to learn from the myeloma community

FLOW was shaped by insights from our community and will continue to evolve through ongoing collaboration. We’ll work closely with people affected by myeloma or a related condition, alongside healthcare professionals, to ensure our support reflects what people need most.

Close-up photograph of a hand holding a mobile phone.

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